2026年5月托福机经套卷(第4套)Listen to an Academic Talk / 24 道题

Listen to an Academic Talk / 2

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What is the talk mainly about?

AThe importance of brand reputation for the brand's success

BA new method by which brands gain attention

CThe marketing of a drug for a virus

DA cultural effect of social networks

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正确答案：B

What does the speaker say about the cost of viral marketing?

AIt is cost-effective compared to traditional advertising methods.

BIt is more expensive than other forms of advertising.

CIt involves higher costs at first but lower costs later.

DIts costs are similar to those of other advertising methods.

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正确答案：A

What does the speaker say about content that is more likely to become viral?

AIt requires a large amount of research to produce.

BIt is usually produced by young people.

CIt often includes a powerful moral message.

DIt can often be risky for a brand.

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正确答案：D

What will the speaker most likely discuss next?

ASuccessful examples of viral marketing

BThe role of traditional media in viral marketing

CThe future of viral marketing

DThe impact of viral marketing on consumer behavior

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正确答案：A